Example playbook
Sovereign Sound Genesis Drop
Sell music, art, and games with built-in perpetual royalties.
Perpetual RoyaltiesZero Record Label TakeDirect Fan Connection
Hypothetical example. Figures are illustrative, not results from a real store.
Back to ProtocolExample (hypothetical)
The Example: Genesis Sound
A digital album drop with 5 exclusive tracks and high-res cover art. Each sale builds a lasting listener relationship.
The Protocol Build
The Build: Creative
1
Upload Audio to IPFS (lossless quality)
2
Set Resale Royalty to 10%
3
Deploy Creative NFT Contract
4
Customize Marketplace Listing Card
Tech Stack Details
EIP-2981 Royalty Standard
IPFS Audio Hosting
Base L2 NFT Minting
The Go-To-Market
The Launch: First $1,000
Tease snippets on TikTok/Instagram
Hold a "Private Listening" Discord event
Airdrop "Early Listener" badges to top fans
The Scaling Roadmap
The Growth Plan: Scaling to $10k+
01
Incorporate "Merch" bundles with NFT ownership
02
Tour ticketing via the OWNED Events protocol
03
Collaborate with 3 other Sovereign Artists